Celebrating a Legendary Design Inspiration
in Sweden
The world famous interior design store in Stockholm -
Svenskt Tenn celebrates 80 years of inspiration.
There are
few interior design stores in Sweden, let alone the world, with a reputation
to equal that of Svenskt Tenn. This year the company will celebrate its 80th
year as a source of inspiration for the design-minded and designers alike.
The jubilee year is being celebrated with themed exhibitions
in honor the founder Estrid Ericson. A new book about pewter art objects is
to be published in the autumn and to commemorate her birth date on 16
September, Svenskt Tenn will be presenting a unique pewter project with
works by Sweden’s leading artists and craftspeople. All at the Svenskt Tenn
store at Strandvägen 5 in Stockholm.
In the store you´ll find furniture, textile, gifts,
glassware and tableware. Visit the website to see all the quality products:
www.svenskttenn.se
‘An orchid in a winter landscape’, ‘Fairy in a magical
store’ and ‘Entrepreneur and aesthete’. Estrid Ericson, the outstanding
woman who founded Svenskt Tenn, has many monikers. She started the company
to reinvent pewter as a contemporary material and did it very successfully.
As early as 1925 she made her breakthrough when her pewter pieces were shown
in Europe and America. In the same year the Svenskt Tenn company was awarded
a gold medal in Paris. She succeeded in everything she did. When she offered
architect Josef Frank a refuge in 1933 it was the beginning of an
exceptionally fruitful partnership that would last 34 years and make Svenskt
Tenn the germinal interior decoration company that it is today.
Estrid Ericson taught a new way to look at interior
decoration. She created the tradition of exhibitions in the store; where
people can go to seek inspiration and ideas for their own homes. The jubilee
year of exhibition themes are in her honor and will culminate in the autumn
when ten famous Swedish designers and craftspeople present a new collection
of pewter products.
The following exhibitions will take place in 2004 at Svenskt
Tenn, Strandvägen 5 in Stockholm:
“Annes Hus” , at the museum Millesgården in Stockholm, April
1 – September 30
Architect Thomas Sandell creates the interior of Annes Hus; a mix of Josef
Frank classics, Sandell’s own designs and contemporary Swedish designers by
Källem
“The table as a work of art”, April 19 to September 1
Estrid Ericson had a great passion for table settings and she made a
successful debut at the “Table sets you” exhibition in 1933, where she was a
trendsetter and source of inspiration. From simple kitchen table settings to
passionate works of art – her style was instantly recognizable. Coming into
the store at Christmas time or Easter time you would have been met with her
table settings and flower arrangements, giving you a taste of the holiday
season to come. This exhibition recreates her spirit in a contemporary way.
“Svenskt Nytt Tenn”, September 16 to November 5
Ten of Sweden’s most famous designers and craftspeople have been asked to
revitalize and contribute to a new way of thinking about pewter as a
material. The exhibition opens on Estrid Ericson’s birth date on September
16. The exhibition includes a historical perspective on pewter from Svenskt
Tenn’s archive.
For the inauguration of “Svenskt Nytt Tenn” on September 16, a new book
about pewter as an art material and pewter at Svenskt Tenn: ‘Svenskt Tenn
1924 – 2004’ is being published. The book will be launched by Atlantis, its
publisher. Contributors to this book include; Hedvig Hedqvist, Rikard
Jacobson and writer Jan von Gerber.
“Estrid Ericson’s Christmas”, November 19 – December 23
The jubilee year will come to a close with a traditional Christmas store.
The theme includes, white, gold, silver, shells and feathers; all typically
used by Estrid Ericson.
Svenskt Tenn, Strandvägen 5 Stockholm
Departments: Furniture, textiles, lamps and gifts.
Opening times: 10.00 - 18.00 week days
10.00 – 16.00 Saturdays
Telephone: + 46 8 670 16 00.
TM
There are
few interior design stores in Sweden, let alone the world, with a reputation
to equal that of Svenskt Tenn. This year the company will celebrate its 80th
year as a source of inspiration for the design-minded and designers alike.
The jubilee year is being celebrated with themed exhibitions
in honor the founder Estrid Ericson. A new book about pewter art objects is
to be published in the autumn and to commemorate her birth date on 16
September, Svenskt Tenn will be presenting a unique pewter project with
works by Sweden’s leading artists and craftspeople. All at the Svenskt Tenn
store at Strandvägen 5 in Stockholm.
In the store you´ll find furniture, textile, gifts,
glassware and tableware. Visit the website to see all the quality products:
‘An orchid in a winter landscape’, ‘Fairy in a magical
store’ and ‘Entrepreneur and aesthete’. Estrid Ericson, the outstanding
woman who founded Svenskt Tenn, has many monikers. She started the company
to reinvent pewter as a contemporary material and did it very successfully.
As early as 1925 she made her breakthrough when her pewter pieces were shown
in Europe and America. In the same year the Svenskt Tenn company was awarded
a gold medal in Paris. She succeeded in everything she did. When she offered
architect Josef Frank a refuge in 1933 it was the beginning of an
exceptionally fruitful partnership that would last 34 years and make Svenskt
Tenn the germinal interior decoration company that it is today.
Estrid Ericson taught a new way to look at interior
decoration. She created the tradition of exhibitions in the store; where
people can go to seek inspiration and ideas for their own homes. The jubilee
year of exhibition themes are in her honor and will culminate in the autumn
when ten famous Swedish designers and craftspeople present a new collection
of pewter products.
The following exhibitions will take place in 2004 at Svenskt
Tenn, Strandvägen 5 in Stockholm:
“The table as a work of art”, April 19 to September 1 
“Svenskt Nytt Tenn”, September 16 to November 5 
“Estrid Ericson’s Christmas”, November 19 – December 23 
Svenskt Tenn, Strandvägen 5 Stockholm