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ICE CREAMS
SMOOTH NO MORE, HOW DO WE NAME THEM ALL?
By Marty Martindale

Ice cream is fun stuff – so cool, so creamy, so smooth, so
lumpy!
In the last few years, we’ve allowed the crunchy to enter
our smooth ice cream space – first berries, then chips, nuts, crumbled
cookies, ripples, also sweet and gooey we welcomed. Nearly half of all North
Americans favor the simple flavors, vanilla, chocolate, butter pecan and
strawberry according to the International Ice Cream Association, in Washington,
D.C.
Once away from the simple, the flavors’ names tend to
become less simple. Probably the king of all flavor-naming companies is Ben &
Jerry’s ® Vermont’s Finest Ice Cream, with their Cherry Garcia® (named for the
deceased Grateful Dead’s lead guitarist, Jerry Garcia), Chocolate Chip Cookie
Dough Ice Cream, Chocolate Fudge Brownie™, and Phish Food® (named for the
Vermont-based music group, Phish) a chocolate ice cream with chewy marshmallow
nougat, a thick caramel swirl with a school of fudge fish in every pint. Their
entertaining website (http://benjerry.com
)includes a Flavor Graveyard filled with the names for flavors passed. Some are
their 10th Anniversary Waltz/Nutcracker Suite, Bovinity Divinity, Chunky Choc
Choc Mousse, Dastardly Mash, Ethan Almond, Fred & Ginger, Peanuts! Popcorn!,
Rootbeer Float My Boat, Sweet Potato Pie and Wavy Gravy (a caramel-cashew-brazil
nut ice cream, with a chocolate hazelnut fudge swirl and roasted almonds.
When much of the world cannot digest dairy products, the
U.S. famed for their tolerance for them, eat on average 17.8 pounds of butter
per year, 4.5 pounds of cheese, more than 350 pounds of fluid milk which is
nearly one pint per day and 6.8 pounds of ice cream. In the new millennium,
consumers are turning back to the rich and full-fat ice creams, those with
intense flavors. In short, they are buying more and better ice cream, and
despite its childhood image, ice cream is eaten far more by adults than by
children – more by men than women.
The Chinese began milking domesticated animals around the
year 2000 B.C. Drinking milk was a symbol of wealth, and a favorite of an early
emporer and later of Chinese nobility. They made a soft paste of rice and milk
and froze it on platters—a predecessor to ice cream.
Ice cream, as we know it now, was not manufactured in the
United States until 1852. Martin Elkort in his book, The Secret Life of Food: A
feast of Food and Drink, History, Folklore and Fact, states, “Upon arrival at
Ellis Island in 1921, immigrants were given ice cream, a food, by then, typical
of America, according to the superintendent of the island. Puzzled, many of them
spread this frozen mixture on bread before eating it.”
Different countries have altered ice cream flavors to suit
their own food culture. “Helado,” Spanish for ice cream, demonstrates the
region’s abundant spices, chilis and fruits. An example is the Lucas Pelucas
Company which blends tamarind fruit with chili powder.
In India, ice cream is called kulfi and made from almond
milk flavored with cardamom and rose water. Using condensed milk and cream makes
for a quicker process.
In the Near and Middle East, Iranians like their ice cream
flavored with salep, an extract from a tuber which has been boiled. The Turkish
like salep as well as mastic, a resin from certain pistachio trees, in their ice
cream.
Asian populations in Seattle enjoy green bean, red bean and
taro (a yam-like vegetable) ice creams. Other flavors are green tea, ginger,
sour plum, sesame, wasabi, clove, chai, cardamom and pumpkin. Lichee nut and
Durian fruit are newer flavors. You can tweak ice cream another way. With heat.
Deconstructed, this is not magic. The oxymoronic ice cream recipe for Mexican
Fried Ice Cream comes about logically. First, ice cream is frozen in
serving-sized rounds, then dressed in a warm overcoat of crushed cereal and
refrozen in its coating. The cooking time is only 15 seconds in deep fat.
Similarly, with Baked Alaska, hard ice cream is placed on sponge cake, which is
on a non-heat-absorbing plank. A large meringue is heaped all over the ice
cream, sealing it off from oven heat. Cooking time is only 5 minutes in a
450-degree oven. To a lesser degree, another delight with heat and ice cream is
hot pie with a creamy scoop of ice cream melting on all around it – pie a la
mode.
Ice cream has always been a friendly food. Martin Elkort states, “Ice cream
brings out the best in people. Associated with milk, a pure and basic food, its
sweet cooling taste has pleased emperors and kings throughout history, and is
today an inexpensive way of obtaining ten minutes of cool bliss.”
Marty Martindale is a Florida writer and can be reached at:
www.FoodSiteoftheDay.com.
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